From day one of engaging with Orange (more than 4 years ago), the word strategy was a word I heard often. It’s not a new concept, but it was something that was brought to my attention again last Friday and I’m glad it was. Reggie painted a clear picture of the importance of strategy. He described how many great churches have incredible mission and vision statements that never really seem to do anything. Many of those church’s doors are closed now.
Strategy – A plan of action with an end in mind.
I love it. I’m leading a breakout at Illuminate in Nashville in a few weeks titled, “What Matters Most.” In this breakout I’m going to speak about how sometimes we lose track of that particular “end” in mind or maybe the “end” we’re focused on really isn’t as important as it should be.
I wonder what would happen if we as ministry leaders scripted out all that we did in a given week or month and then asked the very important question, “What is specific end we’re trying to get to as a result of this event/program/resource/meeting?” I think it would reveal what things we’re doing that are strategic and those things that are just wasting time. Man, do I hate wasting time. What’s worse is when I’m wasting time and don’t even know it.
Families, kids and students need us to be as strategic as possible. We must be strategic with our time, our tallent and our resources. How are you being strategic today?
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