Marketing 101: Engage potential customers
I recently watched the youtube viral video “Test Drive” embedded below. Thanks Sam Luce for sharing.
Really fun video. Everyone loves a good prank and this is a great one. Why does it currently have 39 million views? Because people enjoyed it and shared it. People gathered around someone’s desk at work and watched it together. It’s got all the elements of a perfect viral video.
However, this video is very different than most videos that go viral. This video was made for one intended purpose…
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